(Full story)
This story is definitely the only time I have inspired a petition - in this case, to get a French bank to stop selling a product. Toxic debt? Predatory lending? Not at all, rather just a pink card with some extra offers targeting women...
The pink-and-gold-coloured "Pour Elle" bank card, part of a cut-price summer offer by Paris-based lender Societe Generale, promises to "simplify" women's lives with up to 200 euros ($250) of handbag theft insurance and a dedicated hotline for up to two electrician, locksmith or other handyman callouts per year.
As useful as these products might be, not all women are happy to be singled out by their bank as needing special help.
"It's a little cheeky to promote both at the same time as 'female crises' that could arise," said Lys-Aelia Hart, a 24-year-old assistant art buyer living in Paris. "In my eyes, many men don't know how to deal with a serious electrical issue - on the contrary, they'd probably get killed."
This story is definitely the only time I have inspired a petition - in this case, to get a French bank to stop selling a product. Toxic debt? Predatory lending? Not at all, rather just a pink card with some extra offers targeting women...
PARIS |
(Reuters) - What does every woman want? One French bank thinks it knows the answer: Handbag insurance and a handyman hotline.The pink-and-gold-coloured "Pour Elle" bank card, part of a cut-price summer offer by Paris-based lender Societe Generale, promises to "simplify" women's lives with up to 200 euros ($250) of handbag theft insurance and a dedicated hotline for up to two electrician, locksmith or other handyman callouts per year.
As useful as these products might be, not all women are happy to be singled out by their bank as needing special help.
"It's a little cheeky to promote both at the same time as 'female crises' that could arise," said Lys-Aelia Hart, a 24-year-old assistant art buyer living in Paris. "In my eyes, many men don't know how to deal with a serious electrical issue - on the contrary, they'd probably get killed."
No comments:
Post a Comment